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Demand Side Management Programs: Creating Pathways to Demand Reduction

Utilities today face major pressure in meeting the nation's energy demands. While energy technologies and supply sources are continually under development, the reality is that in the current market, the most effective means of assuring supply is by taking demand off the grid. Energy conservation and efficiency - especially among high-usage commercial enterprises - is critical.

Rebates and incentives can be effective in encouraging corporate energy reduction initiatives. The challenge is reaching corporate users, especially those in hard to reach sectors that have traditionally been resistant to energy improvement. Even when the connection is made, rebate and incentive program administration can be daunting.

RealWinWin helps utilities connect with commercial enterprises, develops and manages rebate programs, and facilitates connections to manufacturers of energy efficient products.

Through our Utility Outreach program, RealWinWin assists utilities in identifying commercial enterprises with rebate potential in hard-to-reach sectors. At the same time, RealWinWin facilitates partnerships between vendors and utilities for marketing energy efficiency equipment. RealWinWin then encourages implementation of energy reduction measures through Rebate Administration services that streamline the processes for rebate applications and payments.